The Inovabra Unicorn

Promote content, activations, and installations to celebrate one year of Bradesco's Inovabra Habitat. And RG/A brought the inspiration, to create a unicorn statue!

We co-created the design of the statue with RG/A and then set about manufacturing. Our statue has 29 layers and 63 pieces that together and aligned precisely form the unicorn. These parts were 3D modeled and cut on a high-precision and high-power laser machine. We take care of the entire process: design, miniature tests, manufacturing, assembly and installation.

In addition to the statue, we developed the responsive site that celebrated Inovabra's anniversary. On the site, a Web AR (augmented reality) experience recognized the statue and brought the main highlights of Inovabra Habitat on it.